Connect to the Audience.

Connect to the Audience.

NCHRP SYNTHESIS 584 is the most downloaded TRB publication in July 2022 This is the second of five key takeaways. Your message must be seen and remembered. The state DOT dashboards deliver information in a structured system that communicates with multiple levels of clearly defined audiences. Sharing the same data, information, and stories with internal…

Keep it Simple.

Keep it Simple.

NCHRP SYNTHESIS 584 is the most downloaded TRB publication in July 2022 Here is the first of 5 key takeaways Use maps, line, bar, and pie charts with a descriptive title that tells the story.    Simplicity in the design of the visualizations is a key to success. Success was often reported when a simple visualization effectively communicated…

Visualizing Performance Measures

Visualizing Performance Measures

NCHRP SYNTHESIS 584 is the most downloaded TRB publication in July 2022 Here is a quick summary of key takeaways. See how states tell their performance story with visualizations that resonate with their audience. Telling meaningful data-based performance stories is more than just reporting data. This synthesis showcases hundreds of examples from around the country….