Visualization of Performance Measures

In collaboration with NAS, Metro Analytics has integrated successful methods and tools into a practical synthesis for practitioners. This resource will be published by NCHRP this year. Metro Analytics is…

In collaboration with NAS, Metro Analytics has integrated successful methods and tools into a practical synthesis for practitioners. This resource will be published by NCHRP this year. Metro Analytics is currently developing a playbook and video tutorial that will walk through successful visualization practices, bringing performance data to life! Create community engagement while keeping teams focused on the performance metrics that matter most!

NCHRP 52-16
Visualization of Highway Performance Measures Synthesis

Visualizing Performance Measures

Tell your performance STORY

  • Document current status
  • Show trend over time
  • Progress towards a target
  • Help tell a performance story
  • Support a policy
  • Inform Long-Term Planning
  • Inform Medium-Term Planning
  • Inform Day-to-Day Operations

…with VISUALIZATIONS

  • Chart
  • Infographic
  • Map
  • Dashboard

…that resonate with your AUDIENCE

Visualization Success Factors

  • Simplicity in the design of the visualization
  • Identify and connect with your audience
  • Data is the strong foundation
  • Leadership matters
Keep it simpleBar charts, Line Charts, Tables, and Pie charts are
the most common graphics used.
Make it clearPerformance journalism is
effective. Clearly tell the story using the headline, subhead, and a simple graphic.
Be consistentDashboards can communicate the forest and then provide access to each leaf of interest.
Evaluate EffectivenessIs the visual compelling and
telling the right story? Is the
message being understood?
Tell a data storyKnow your audience.
Keep it simple.
Answer the question.
Inspire action through story.

How to do visualization well

Metro Analytics has been working with agencies all over the United States to identify the best ways to visualize transportation performance. We are proud to have had the opportunity to lead the first synthesis that the NAS has undertaken to research and compile the practices of states, municipalities and MPOs on how to effectively visualize performance.

What can you expect?

  • Methods and tools to bring your performance data to life
  • Playbook
  • Video tutorial
  • Collaboration with a nationally recognized visualization expert.

This investigation was sponsored by TRB under the NCHRP Program. The contents of this presentation have not been reviewed by the project panel or NCHRP, nor do they constitute a standard, specification, or regulation.

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